Candy Crush x Pat McGrath: Makeup Collection Launches

Candy Crush Saga, a mobile gaming giant that arguably eclipses even Clash of Clans and Angry Birds in popularity, is expanding its empire beyond the digital realm. Teaming up with renowned makeup artist Pat McGrath, Candy Crush is launching a line of cosmetics. Get ready for Candy Crush-themed lipsticks, glosses, and nail polishes—hitting shelves soon!

But that's not all. This collaboration features a truly dazzling surprise: three lucky online customers will receive a $10,000 diamond ring as part of their order. This unexpected twist adds a significant element of excitement to the launch, scheduled for February 27th.

This bold marketing strategy—inserting high-value diamond rings into random orders—is a refreshing throwback to simpler, more impactful promotional campaigns. It showcases the evolution of gaming merchandise, from basic t-shirts to luxurious diamond jewelry.

If this Candy Crush collaboration has you craving a simpler gaming experience, consider trying Jump King, a challenging retro platformer. Will Quick gave it a glowing review, so it might be worth a shot if you're looking for a test of your skills.