Marvel Denies Using AI to Create The Fantastic Four: First Steps Posters, Despite One of Them Appearing to Show a Man With 4 Fingers
Marvel denies AI involvement in creating the "Fantastic Four: First Steps" posters, despite fan speculation. The controversy stems from a poster featuring a character seemingly with only four fingers, along with other perceived inconsistencies like duplicated faces and oddly proportioned limbs. While some suggest the missing finger might be hidden, others attribute the anomalies to poor Photoshop work rather than AI generation.
The marketing campaign for "Fantastic Four: First Steps" launched this week with a trailer teaser and a series of posters shared on social media. One poster, in particular, ignited the debate.
Fans pointed to duplicated faces, inconsistent gaze directions, and oddly sized limbs as further evidence of AI use. However, a Disney/Marvel representative stated that AI was not utilized in the poster creation.
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The lack of official explanation regarding the four-fingered character leaves room for conjecture. Possible explanations include a simple post-production error, accidental erasure of a finger without proper correction, or the repeated faces being a result of common background actor digital manipulation rather than AI.
Regardless of the cause, the controversy surrounding the poster and the potential use of AI will likely increase scrutiny of future promotional materials. Further details on "Fantastic Four: First Steps," including features on Galactus and Doctor Doom, are anticipated.
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